What Does The Fox Say?

For the past week or so, every time I open Firefox at work I see this screen.

I think it's supposed to be their attempt at a social media site (ala Pinterest or one of those), but I'm not quite sure and frankly don't care enough to find out.

The bigger question is what the hell does FoxYeah mean? Is it supposed to be their G-rated way of shouting "F*ck Yeah?" That's gotta be it, right? I can't think of anything else it could mean. 

My pal KW Monster pointed out that the orange fox in the logo kind of forms a lowercase "u," so if you squint it looks like "FuxYeah."

Whether Firefox intended it or not, they just named their new site F*ck Yeah. Does anyone proofread stuff like this anymore before unleashing it upon the world?